Insight Traction An FMCG Strategy Consultancy

We help companies find simple ways to sell more. We specialise in: 1. Category Strategy: We help develop clear and actionable category growth strategies. 2. Channel Strategy: We help develop clear and actionable strategies for sales channels. 3. Shopper Communication: We help maximise the impact of shopper messaging, activities and assets. 4. Retailer Traction: We help develop compelling selling stories, account plans & pitches. We aim to keep things simple. We collaborate rather than consult. We bring a lot of knowledge and experience from previous roles – both retailer and manufacturer.